Paris/Munich, January 10, 2023: Innovation in hydrogen – Shepard Fox helps promote joint study by the International Energy Agency IEA and the European Patent Office EPO via pan-European media relations campaign
Hydrogen – it might be key to reducing CO2 emissions and combatting climate change. If hydrogen is going to become a major source of clean energy depends on progress in its production, storage, and distribution. The International Energy Agency IEA and the European Patent Office EPO have for the first time analyzed the progress in hydrogen technologies by looking at innovation in this field, measured by related patents. It turns out that innovation in hydrogen is shifting towards low-emission solutions, with Europe and Japan being in the lead. – Shepard Fox Communications is supporting the IEA and the EPO in promoting the findings of the study by turning the complex study into media content apt and interesting for general media and the greater public. This comprises the creation of local press releases and social media content for various European countries in the respective languages, the distribution of content across different channels and markets as well as setting up media interviews with experts in this field and answering media requests from around the world.