Munich/Las Vegas, September 25, 2018: Bosch start-up creates IoT platform with app store for security cameras – Shepard Fox supports platform launch with media outreach campaign in the US, the UK and Germany
At the GSX trade show in Las Vegas, Bosch start-up company Security and Safety Things (SAST) today announced the launch of a global ecosystem for the development of security camera applications. The IoT platform is being developed initially for the security camera industry, but will be extended to support additional IoT domains in the future. At the heart of the SAST IoT platform is an open and standardized operating system optimized for security cameras and an app store. – Shepard Fox is supporting the launch of the new IoT platform with a range of launch communication activities, ranging from content creation including messaging and news releases, to cross-border media relations including media outreach campaigns in the US, the UK, and Germany.